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Yesterday, while walking in the city of Madrid, on a sunny summer day, my daughter Hope, 10 years old, turned to me and asked, “Daddy, is every direction forward?” It stopped me dead in my tracks.  Because she’s right – every direction is forward. You just have to choose it. The greatest mistakes I have seen […]

There isn’t really any rocket science in contemporary marketing for small or mid-size business. The tools are what they are and they are not very complex. Don’t get me wrong, marketing service providers can and do add immense value, but not because they are geniuses. The systems of today don’t allow for much genius. Google, […]

Yesterday, with no warning, Google announced that its wonderful ‘ReCAPTCHCA’ product will now need a Google Cloud account to run, and, that depending on the tier you use it at, it’s a paid feature. To be perfectly clear, you’re pretty successful if its a paid feature, that requires tens of thousands of attempted form submits. […]

You deserve a marketing company that will prioritize your business interests above their own and that will agree to always protect your interests as they understand them. That is why we founded Motive… and we just don’t feel like this is asking a lot of a marketing company. We believe you have a basic right […]

I have a problem. Everywhere I turn right now, I see monsters. Yesterday, it was WordPress.org. Today, it’s WP Engine. Day before that it was Google. In the middle? All of our clients, and millions of others, who don’t have a say in what these monsters will say or do as they square off in the full […]